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Which Is The Best Enterprise eCommerce Platform? Shopify Plus Vs Magento Enterprise

Shopify Plus Vs Magento Enterprise? What to choose?

It’s the big eCommerce showdown.

shopify plus vs magento enterprise

It all boils down to one question:

What is the best enterprise eCommerce platform for your business?

With over 18 years eCommerce experience, acidgreen is your multi-award winning, certified Enterprise Magento Partner and Shopify Plus Partner. 

acidgreen has deployed over 200 highly successful online stores that generate high conversion rates and impressive ROI. That’s why when we take on a new client, we want to be sure that they have instilled confidence in not only our agency but their chosen eCommerce solution. Here at acidgreen, we are platform agnostic and we will partner our clients with the best solution based on your individual requirements. 

Every business is unique, and for that reason, every website should also be just as equally unique. acidgreen is committed to providing the best enterprise eCommerce platform to our clients. That includes meeting unique, brand niche specifications. 

This article will discuss the ongoing debate between the two best enterprise eCommerce platforms and clear market leaders; Shopify Plus Vs Magento Enterprise. We’ll point out their key differences and similarities, as well as some of their advantages and disadvantages.  

Our research and comparison was conducted objectively to help you to decide which one could best fit your business.

Why eCommerce Platforms Are So Important

First and foremost, an eCommerce platform is a software system which allows for the management of an eCommerce website.  Literally, these are virtual storefronts where consumers are able to buy a product or service online. Through these systems, online merchants have the ability to build and host their website, manage their products, prices, promotions and personalize their sales and services. When a business becomes larger and more profitable, where higher volumes need to be managed, their ecommerce strategy requires a solid platform.

Enterprise eCommerce Platforms” are ideal solutions for big brands and large organizations.

Let’s Break It Down Step By Step… Shopify Plus Vs Magento Enterprise

Shopify Plus Vs Magento Commerce (Enterprise). They are the two best enterprise eCommerce platforms on the market.

Magento is described as “the leading platform for open commerce innovation” ( It is currently the biggest ecommerce platform with 29.1% of the total market share in March 2016 and boasts 250,000 live stores from all over the world. Launched officially in 2009, Magento Enterprise has a professional client base of worldwide brands including; Coca Cola, Ford and Olympus (just to name a few).

On the other hand, Shopify Plus was launched in 2014, so it is a fair bit younger than its competitor, however, a little simpler to navigate. This cloud-based enterprise ecommerce platform provides a fully supported service, although it currently holds less of the market share than Magento – at 11%. According to Shopify, the platform recorded +55% of merchants between 2015 and 2016 and the overall total of purchases across the platform (GMV) doubled from $7.7 billion in 2015 to $15.3 billion in 2016.

Below is chart setup to break down the differences:

Shopify Plus Vs Magento Enterprise
What is the best enterprise eCommerce platform?

Shopify Plus Magento Enterprise
Years in business 8 10
Market shares 11% of the total market share in March 2016 29.1% of the total market share in March 2016
Live merchants 2,500 (Shopify Plus) and 400,000 (Shopify) 250,000
Multi-Store Option No (though can have multiple “instances”) Yes

Multi-store is one of Magento’s key selling points, allowing merchants to manage multiple brands, regional stores and B2B / B2C stores from one Magento interface.

Customers in Internet Retailer Top 1000 12 202
Ease of Integration Limited to Shopify API Flexible
Source code accessible No

Proprietary source

The code is owned and developed by individuals and the source code is not available for modification.

Doesn’t require as much maintenance from you in the future.


Open source

The source code for the platform is available for everyone who can see, modify, and build upon.

Any developer will be able to work with what you already done. Your site has more flexibility to add functionality quickly. With a closed source system, you’re stuck.

However, letting people being familiar with the source code of your site may represent a risk for your website’s security.

Cloud-based (SaaS) Yes No. Magento Commerce “Cloud” is PaaS: Platform as a Service

(or) On-premise is self-hosted.

Technology stack accessible No Yes
Multiple Languages No (though can have multiple “instances”) Yes
Multiple currency checkout No Yes
Localised payment methods No (though can have multiple “instances”) Yes
Tokenisation Possible No Yes
Product Variants Limited to 100 Unlimited
B2B Limited with wholesale channel Yes (with Magento 2.2)
Average cost of build $50k – $150k $150k – $300k
Licence / Hosting costs From $24k p/a From $24k p/a (Starter Cloud)
Targeted client revenue $1M+ $5M+
Hosting system Fully hosted solution PaaS (or) Self-hosted platform
Security/ Version Upgrades Free Requires developer. Paid maintenance

Multi-Store Management

Shopify Plus Vs Magento Commerce (Enterprise) in terms of multi-store management.

While Shopify Plus does not allow for the management of several stores from a single interface, Magento Enterprise has the capability for a multi-store option. This is one of its key selling points, as it allows merchants to manage multiple brands as well as B2B and B2C stores from one Magento interface. In simple terms: it can manage multiple websites that use different domain names and/or languages.

Hosting Systems & User- Friendly Customization

Shopify Plus Vs Magento Enterprise for hosting systems & user-friendly customization.

Shopify Plus is a fully hosted solution. That means that it runs on someone else’s server which manages the layouts of your website.

Why is it good to use a hosted solution?  

Because it is very user-friendly. You only have one web interface and you don’t need to write endless lines of code. You also don’t have the added task of worrying about updates, because the external server does it automatically for you.

However, this also means that in return, you do not have access to the code that runs your site and therefore you have less flexibility when it comes to customization.

On another hand, Magento is a self-hosted platform that requires a robust server to handle Magento’s large resources, which can add operating costs. Even so, the ease for modification is a significant advantage. You own the code, meaning you can change everything and anything you want. You play the game with your own rules.


When it comes to comparing Shopify Plus Vs Magento Enterprise in terms of price, there is a clear winner…

Shopify Plus provides a fixed price of $2,000 per month, which covers licensing and support costs. It’s a winning point for Shopify to cover a lot of essential features in a flat rate. Most eCommerce platforms would have additional costs coming in depending on unique customer needs and customization requirements.

Magento Commerce Cloud licensing start at$2,000 per month or on-premise starts at $20,000 per year. This cost increases depending on unique merchant turnover (tier based), so you’re not paying the same amount as an eCommerce giant. For “on-premise” the licensing does not include hosting costs which depend on the size of the website.

shopify plus vs magento enterprise


Shopify Plus Vs Magento Enterprise in terms of scalability.

Magento Enterprise and Magento Enterprise 2 are more flexible than Shopify Plus. Some of the explanations could be that Magento uses PHP (one of the most well-known programming languages) and is an open-source and self-hosted platform. You have the possibility to have access to technology stack, to set up multiple languages and multiple currencies. There are so many options available that is sometimes hard to navigate.

Shopify Plus is more recognized for its simplicity and friendly use. It provides an ergonomic interface and has a faster implementation time, but has also some limits regarding the features.

However, both platforms can be set to scale up in a response to a spike in traffic.

So, What To Choose?

So, if you don’t need a multi-store configuration, or multiple currency checkout, or B2B functionality or advanced integration then Shopify Plus is most likely the best enterprise eCommerce platform for you. Though if you do require a more complex, customised and integrated solution (and have the budget for that) then Magento Commerce may be the best enterprise eCommerce platform for you as it provides a much richer core functionality than Shopify Plus. The choice you have to make is: do you need flexibility or simplicity for your business? Obviously, the more flexible and customisable a platform is, the more complex it is.  

Still not sure which is the best enterprise eCommerce platform is right for you? Contact acidgreen now for a free consultation. Ready to get started? Great! Contact us now for a free quote. We look forward to working with you.


acidgreen is an award-winning e-commerce agency specialising in Magento, Shopify Plus and digital marketing with over 18 years of industry experience. Our certified developers and digital marketers are highly qualified to create aesthetically pleasing Magento and Shopify Plus websites that generate the highest amount of conversions and provide the best ROI. Be sure to follow us on LinkedIn, Facebook and Twitter, or give us a call to learn more about our services.