16 August 2016
Magento has been uplifting the face of the ecommerce industry, offering exceptional features for the development of Magento ecommerces stores and allowing businesses to own a successful digital storefront. However choosing this platform is only step 1 to achieving this goal. What's important is knowing what building blocks you need to shape your Magento ecommerce website into a good one. Here are a few points that you need to be mindful of:
Your store should always provide user-friendly options so that your customers can easily browse through, order and pay for the products they buy through your store. Easy navigation options with a clear path to make purchases will ensure a better customer experience and hence will foster sales for your online store.
Today, having a mobile platform is essential to the growth of your store. More and more patrons are moving their everyday tasks such as banking, emailing and shopping to their portable devices as they can do it on the go. Therefore it's important that your website is not only optimized for a desktop computer, but for all different screen sizes as well. Responsive and scalable design for your Magento ecommerce stores will allow prospects to access your only store irrespective of devices they are using.
These are the number one grabbers for your audience, especially if you are attempting to garner fast attention or clear your stock fast. Your Magento web development company or in-house developer can help you form a flexible online store where you can frequently highlight the discounts and offers you have available, or only allow a certain group of products to be under the discount umbrella. You can also take it one step further and provide incentives for only a specific group of people, such as your regular customers, providing them with an incentive to stay.
The lack of direct contact is the huge difference between physical store fronts and Magento ecommerce stores. It's also a major contributor to potential drops of business sales as customers may be too confused to proceed with certain details to bother with a transaction. This is where live chat is so handy. Live Chat ensures better customer service and hence builds the trust for your business and how you treat and prioritise the people who are pretty much responsible for your income.
So whether you're a Magento veteran or just starting out, be sure to consider the above factors to see your sales and overall business success improve.
Acidgreen is an award winning Magento Australia company with over 15 years of e-commerce experience. Our certified magento developers and designers are highly qualified to create aesthetically pleasing magento websites – that generate the highest amount of conversions and provide the best ROI. For more information on our Magento ecommerce stores and commerce expertise and how to get started with Acidgreen’s magento design and development services, contact us today.
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